A3 - D.I.Y. - Vol.06

 

“Do it Yourself” (or just DIY) is a term used to describe the creation, modification or repair of facilities without the assistance of paid professionals. For thousands of years, people have relied on their ability to create and modify things around. These abilities were prerequisite for the survival of humankind. However, professionalization of human activities and expanding division of labor in the 20th century, puts this constitutive human characteristic into question. The appearance of paid professionals in each area and consumer-oriented economy has made many people turn away from the principle of relying on their own abilities.

Throughout the 20th century there were groups that constantly resisted the culture of mass consumption. Particular cultural phenomenon happened with the punk movement in the 1970s. DIY ethics of the 70’s produced a fanzine culture with detailed instructions on how to do some practical things, for example, how to make your own t-shirts, posters, zines, books, prepare food, etc.. In the last decade this phenomenon extended into computer science, or hacker culture, DIY Electronics and “open source” practices. People need to create. Buying what they like is just not sufficient. DIY ethics encourage the principle of self-reliance. It promotes the idea that every man should learn to do more than he or she thought possible.

29 young designers and artists from Serbia, Croatia and Hungary gathered on 15th and 16th January, 2011, for the first collaborative A3.Format DIY workshop in the Youth Center CK13 in Novi Sad. In these two days, the authors from Zagreb, Split, Osijek, Budapest, Kecskemét, Szeged, Hódmezővásárhely, Subotica, Sremska Mitrovica, Belgrade and Novi Sad exchanged experiences and met up with free software alternatives in the field of graphic design. Works that have emerged during this collaboration were inspired by the popular quotes on self-education, ethics, independence and self-reliance. Our goal was to show how much we are able to achieve in two days, using the free alternatives.

The theme of A3.Format “Do it Yourself” workshop was focused on research and exchange of knowledge in the field of graphic design through open-source software and cloud computing. In addition, a special space was left for manual drafting, photography and all manual interventions. The end result of the workshop is a collection of motivational A3 posters, in the shape of “A3.Format: DIY Vol.06” publication in printed and online form.

PAGES


Cover, typography and art direction: Katarina Šoškić

Ivana Radmanovac - Novi Sad

Hristina Papadopulos - Belgrade

Vladimir Radinović - Belgrade

Mario Matoković - Osijek

SUPER TIMOR - Belgrade & Mirko Žarković - Novi Sad

SUPER TIMOR - Belgrade & Mirko Žarković - Novi Sad

Nina Zeljković - Belgrade & Matija Drozdek - Osijek

Nina Zeljković - Belgrade & Matija Drozdek - Osijek

Vjeko Sumić - Split/Belgrade

Aleksandar Topić - Subotica/Novi Sad

Katarina Šoškić - Belgrade/Wien

Filip Pomykalo MYKA POLO - Zagreb

Khetölin Helecszi - Szeged & Filip Stamenković - Novi Sad

Khetölin Helecszi - Szeged & Filip Stamenković - Novi Sad

Paul Mutant - Budapest

Berta Soós - Kecskemét

Manja Lekić - Belgrade & Klara Petra Szabo - Hódmezővásárhely

Manja Lekić - Belgrade & Klara Petra Szabo - Hódmezővásárhely

BISKOTEKA - Belgrade

Lakatos Ábel - Kecskemét

Miroslav Dajč - Novi Sad

Gergo Szinyova - Budapest

Milica Pantelić & Nenad Trifunović - Belgrade

Milica Pantelić & Nenad Trifunović - Belgrade

Klara Šimunović - Zagreb

Filip Bojović - Novi Sad

Natali Ninkov - Novi Sad & Nikola Bradonjić - Sremska Mitrovica

Natali Ninkov - Novi Sad & Nikola Bradonjić - Sremska Mitrovica

Blind Artist - Novi Sad

Creative director: Filip Bojović

Guest art director: Katarina Šoškić

Editors: Marko Rakić, Filip Bojović and Igor Zarol

Support: Ivana Volf, Dejan Injac and Dejan Marić

Lecturers: Nataša Šerbić and Danilo Novaković

Translation: Nikola Škorić

A3.Format group: Filip Bojović, Vladimir Manovski, Igor Zarol, Marko Rakić and Sanja Stanković

Project realization by: A3.Format group, Kulturanova, Ekomuna and Bins

36 Pages, Softcover, 29,7 x 42 cm, 1 Color Offset, First Edition, 1000 Copies

Novi Sad, January 2011.

Implementation of the project was supported by Ministry of Youth and Sports of the Republic of Serbia.